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PPC / Google Ads

PPC / Google Ads for Dentists

Google Ads fills the schedule while SEO compounds. We run new-patient campaigns for dental practices, high-value treatments first, with tracking that ties spend to booked appointments.

What's included

Search campaigns

Ads on the exact "ready to hire" searches your best customers run, with negative keywords that stop you paying for the wrong clicks.

Performance Max

Google's AI-driven campaigns across Search, Maps, and YouTube, steered with the right feeds and signals so it works for you, not the other way around.

Landing pages that convert

We send paid traffic to fast, focused pages built to turn a click into a call, not your busy homepage.

Conversion tracking

Calls, forms, and bookings tracked properly, so you know which keywords produce real leads and which just spend.

Weekly optimization

Bids, budgets, and search terms tuned every week. Ad accounts drift; we keep yours pointed at what converts.

Straight reporting

What you spent, what it produced, and cost per lead. No jargon, no traffic charts you cannot act on.

Why paid and organic work best together.

Ads and SEO are not rivals. Paid search delivers leads while your organic rankings build, then keeps you visible for the competitive terms that take longest to win. Run together, they cover the whole results page, your ad up top, your listing in the map pack, your page in the organic results, so a searcher sees you three times before choosing.

Get your growth plan

PPC / Google Ads for Dentists questions

How much should I budget for Google Ads?

It depends on your market and what a customer is worth to you. We start with a budget that can gather real data without guessing, prove cost per lead, then scale what works. We would rather start lean and grow than burn a big budget learning.

Is PPC better than SEO?

Neither is better; they do different jobs. PPC buys immediate visibility you stop getting the moment you stop paying. SEO compounds and keeps working, but takes months. Most local businesses do best running ads for leads now while SEO builds the durable asset.

How do I compete with corporate dental chains and DSOs?

You beat them where money cannot: local relevance, genuine reviews, and a practice that reads as personal and trusted. DSOs win on ad budget, but the map pack rewards proximity, category accuracy, and review quality, and a well-run independent practice can consistently out-rank a corporate office in its own neighborhood.

What is a new dental patient actually worth?

Far more than the first visit. Between recurring cleanings, fillings, and eventual high-value work like crowns, implants, or ortho, a retained patient is worth thousands over their lifetime with your practice, which is exactly why organic visibility that compounds beats renting clicks.

Ready to turn ad spend into booked work?

Book a free 20-minute strategy call. We look at your site and your market before we talk, so you leave with a clear read on where you stand and what to fix first.

No pitch deck, no obligation.

Schedule your free strategy session

All times Pacific.

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